Leadership and the Evolution of OOH Advertising with Dr. Stephanie Gutnik

Empowering the Future: A Conversation with Dr. Stephanie Gutnik on Leadership, Decision-Making, and the Evolution of Out of Home Advertising

In this powerful episode of The Cred Podcast we sit down with Dr. Stephanie Gutnik, Global Chief Strategy Officer at Billups. Dr. Gutnik shares her incredible journey from Yahoo! to becoming a distinguished academician, earning her doctorate while shaping the future of out of home advertising.

Discover the synergy between academia and industry, as Dr. Gutnik discusses her pivotal role at Billups, navigating global strategies, and the significance of AI and sustainability in out of home advertising. Gain insights into her leadership philosophy, the impact of diverse opinions at the table, and how she turns challenging outcomes into opportunities.

Tune in for a deep dive into the evolving landscape of media, the power of experiential campaigns, and the role of AI in shaping the future of out-of-home advertising.